Wednesday, September 25, 2013

Week 5: Blackistone & Whiteside, Yu, Hardin

               Kevin Blackistone’s article, The Whitening of Sports Media and the Coloring of Black Athletes’ Images discusses how along the history of sports journalism, black reporters, writers and columnists are not as prevalent as they should be. He starts his article by saying that The American Society of News Editors reported in April 2011 that the amount of journalists of color in newspaper and online newsrooms had declined for a third straight year. That is sort of an alarming statistic. Beyond that, a study found that sports departments are almost led exclusively by white men.
                Blackistone does not limit his discussion to journalists of color, but he also talks about the lack of a female presence in the sports newsroom. He also mentions how individuals of color have increased in each of the three major sports organizations; the NBA, MLB, and NFL, and that you would think this increase would lead to an increase in the journalism world as well, but it has not.
                Blackistone also talks about how black athletes are portrayed in sports media. A quote that struck me was “Most infamously, studies of sports broadcasts showed how the success of black athletes was credited to their natural athletic ability, while the success of their white counterparts was tied to diligence and, most importantly, intelligence. I have never really thought about this before, but now that it’s been brought to my attention, I’m sure it is true, and I’m probably going to watch sports broadcasts with that in mind from now on. Blackistone gives some examples of black athletes being mistreated in media. One example was with LeGarrette Blount, former University of Oregon running back. After a game, Blount punched a white player on the opposing team who had taunted him. The NCAA had been trying to crack down on taunting at the time, but the player who was punched was allowed to continue playing that season with very little mention of the incident, while Blount was suspended for the season and was tied to the punch for at least the next couple years of his career.
                The second article titled The New “Toy Department?” A Case Study on Differences in Sports Coverage between Traditional and New Media by Whiteside, Yu and Hardin discusses in particular in 2009 when Manny Ramirez was suspended for 50 games by Major League Baseball for using a banned substance, and a study that looked at how it was covered by traditional media and “new” media. The authors define the labeling of the sports department as the “toy department” as “the practice of eschewing social issues and at times protecting key sources from negative stories.” They use the example of the famous “Home Run Chase” between Mark McGwire and Sammy Sosa in 1998. It had been revealed that McGwire had used steroids, but most media outlets decided to downplay that in favor of the more “feel-good” home run chase story. They say that the “toy department” label situates sports journalists as frivolous and unprofessional (which we obviously now know is a big problem in journalism today).
                As far as the study regarding the Manny Ramirez story goes, there were some interesting findings. Of the 94 articles/web posts that were coded, 45% came from new media outlets, with ESPN.com providing 17% by themselves, more than any print publication, including those from Los Angeles (where Ramirez was playing at the time). As far as sources went, the study found that traditional media had more reliable sources, using current players the majority of the time. One finding that shocked me was that only about one-third of the articles used the story as an opportunity to bring up the overall steroid problem in baseball. If you are a baseball fan, you know how big of a problem steroid usage has become, so it’s shocking that many stories did not use Ramirez to discuss this.

Research Paper Ideas:
                I’m unsure if we have to use one specific event, like, one that occurred on one day in history, or if we are allowed to use a series of events. If we are allowed to use a series of events (in a short period of time of course), I was hoping to do the Tiger Woods saga from 2009, when his life pretty much spiraled out of control, and many secrets were let out.

                If we have to focus on an event that happened on a particular day, I would like to do the Steve Bartman incident from the 2003 MLB Playoffs, when Bartman reached over the wall at a Cubs/Marlins playoff game and took the ball away from Moises Alou, eventually costing the Cubs the game, and the series. 

No comments:

Post a Comment